Hey there, I’m Lisa, the multi-passionate graphic designer and copywriter behind Brand Buddle (more on the name later!), a creative studio with a focus on building visual identities and brand voices for female-led businesses.
WHO I AM
Born in Canada and raised in England, I’ve always been at my happiest creating: drawings, paintings, stories. After my Art History degree, I focused my career on communications and PR for creative institutions, writing about the amazing design work of others. Eventually, I realised I wanted to be doing the designing, so in 2011, alongside working in-house and studying MA Graphic Design part-time, Brand Buddle was born.
I now live in Kent, UK, with my lovely family. When I’m not designing or writing, I’m renovating our 100-year-old house, playing with LEGO, watching scary movies, trying out a new herbal tea, reading about folklore and esoteria, or teaching myself photography.
WHAT I DO …
Essentially, I give your brand a kick up the, um, assets. That can look like a brand audit, some strategy and research, a logo refresh, a set colour palette, new marketing materials, or developing a consistent brand voice. We can have a chat and work out what you need to be comfortable in your brand and show up authentically.
… AND WHY I DO IT
I just like to help make things better. I have mucho respect (in the words of Debbie Harry) for entrepreneurs trying to run their business daily while navigating the tricky nuances of brand, marketing and copywriting, and it’s easy to get close but not quite right. So I get a huge sense of satisfaction from taking what’s there and building on it – fixing it up, strengthening the foundations and giving it a new coat of paint.
HOW I CAN TRANSFORM YOUR BRAND
WHO I WORK BEST WITH
Are you an independent female founder, a butt-kicking businesswoman or running an ambitious female-led business? Then pull up a seat. *pats*
I love working with women like myself who are juggling it all but still find time to be their amazing, inspirational and shining selves! As a natural introvert, I’m a great listener – I’ll ask a few nosy questions (nothing weird, promise) and let you pour your heart out. Then I filter and highlight the key bits, sifting and clarifying all that info into a brand that’s coherent, contemporary, and genuinely YOU.
WHY YOU’LL LOVE WORKING WITH ME
You get the benefit of my 10+ years of experience working both in-house and freelance, for a variety of clients, sectors and agencies around the world. I work strategically and holistically, getting to know you, your brand, your vibe and your goals to help you express yourself and your brand in a way that feels empowering and genuine.
ONE LAST THING … WHAT THE HECK IS A ‘BUDDLE’?
A buddle is a filtration device used for cleaning ore (a mineral that contains a valuable natural material, e.g. gold). The ore is placed in the buddle and blasted with running water, which washes away the less valuable bits, leaving behind the good stuff. Who doesn’t love a good power-shower?!
I chose the name Brand Buddle because:
1. my favourite part of my work is having a client ‘brain dump’ all their thoughts, ideas, and even stuff that seems like background information, so that I can filter out the unnecessary bits, distilling their brand into key messages that help them promote, sell, and show up authentically; and
2. my daughter created the phrase “cuddle buddle” to describe a MASSIVE cuddle, which I think conveys the playfulness and caring that I aim to deliver. It’s also a good reminder to me that inspiration can come from unlikely places!